Email Marketing

Email Marketing

Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial, advertising or fund-raising messages to an audience. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. However, the term is usually used to refer to:

• sending email messages with the purpose of enhancing the relationship of a merchant with its current or previous customers, to encourage customer loyalty and repeat business
• sending email messages with the purpose of acquiring new customers or convincing current customers to purchase something immediately
• adding advertisements to email messages sent by other companies to their customers, and
• sending email messages over the Internet as opposed to private networks like cell phone and mobile messaging

In the Okanagan Valley, BC, Alberta, Vancouver and other western Canadian locations Spincaster offers Email marketing for newsletters, advertising, invitations, special events and notification using MailChimp.

MailChimp is a leading online Email and Newsletter services provided to professional website developers for implementation on behalf of their clients. It is powerful, effective and secure.

initial content for this page was sourced at wiki to provide accuracy in defining our services.